Born in a small coastal village in Ecuador, founder Soraya Cedeno grew up surrounded by talented artisans who worked with tagua. Carrying her love for her culture and her people as she traveled the world, she became determined to give back to the gifted artisans from her home town. Inspired by the high fashion of New York and Miami, Soraya now works with 100+ skilled village artisians who craft the seeds of Amazonian palm trees into gorgeous pieces of jewelry. Through this partnership, Soraya offers exquisitley designed products made from sustainable materials and continues to offer life changing opportunities to her artisians and their community.

Her mission is to maintain a 100% fair trade company and manufacture only naturally harvested and recycled materials from her native country of Ecuador.